CrowdStreet News

Donna Wells Joins CrowdStreet’s Advisory Board

We are excited to announce that financial technology entrepreneur Donna Wells has joined our Advisory Board.

by Shawna Wright-Smith

We are excited to announce that financial technology entrepreneur Donna Wells has joined our Advisory Board. 

Most recently President and CEO of Mindflash Technologies, Ms. Wells was previously founding CMO for two category-defining FinTech innovators: Mint.com and MyCFO Wealth Management.  She also brings to CrowdStreet her experience with four Fortune 500 companies: American Express, Charles Schwab, Intuit and Expedia, where she led U.S. marketing for the then 3rd largest e-commerce marketplace on the internet.  She currently serves on the Board of Directors of two FinTech trailblazers, Betterment and Happy Money, and on the Board of Advisors of Mitek Systems, a global leader in digital identity verification.  Ms. Wells’ teams have won multiple Webby Awards and recognition as a Tech Pioneer by the World Economic Forum in Davos. She was named a Top 25 Women in Tech to Watch by Accenture, a Marketing Executive of the Year finalist by The Wall Street Journal and a Business Role Model of the Year finalist by Information Age in 2018.

“The financial services industry is rapidly democratizing,” said Wells. “We’re seeing it in the equity and lending markets and it’s time for Commercial Real Estate, as the third-largest asset class, to also become more efficient, transparent and accessible.  I believe that CrowdStreet is going to be the driver of that change–making it possible for accredited investors to better diversify their portfolios with highly curated CRE investments or funds. I’m looking forward to helping the company realize its full potential as the leading online real estate investing marketplace.”

“It’s critical to our company’s ambitious mission and vision that we have access to the top strategic minds in our industry,” said our CEO Tore Steen. “Donna’s experience is unmatched and we know her involvement will help propel CrowdStreet to market leadership in CRE and within the FinTech space, more broadly. Her track record in successful product design and marketing to high-net-worth women and Millennials will be particularly relevant."

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